M&M knows the Tasmanian media. Our people are former senior journalists who have worked for almost all the Tasmanian media outlets.
We understand what makes and drives news and the people who decide what makes news, how the news cycle works and how radio, television, newspapers and online feed into the news and current affairs cycle. We understand how journalists think, we understand the local media landscape and have close working relationships with local journalists.
M&M offers the full range of media relations services. We believe in being proactive and working with clients to identify ideas and opportunities. We can write your media strategy, media releases, prepare opinion/editorial material for newspapers, arrange news conferences, set up interviews and prepare the interviewee.
M&M develops news angles that work and we know how to pitch them to the media to gain their attention. M&M creatively tailors opportunities to meet differing media requirements (e.g. pictures for the press and colour and movement for television stations). We also recognise the value in involving other organisations, where appropriate, to provide third party endorsement and increase ‘newsworthiness.’
M&M can coordinate media campaign through clients’ online platforms such as Facebook, Instagram, Twitter and company websites.
Mark Thomas has built a reputation as one of Tasmania’s best media campaign and event designers and managers.
He has built a successful facilitation business with a range of corporate clients, as well as providing MC/event management skills.
Mark has provided media training for many of Tasmania’s leading organisations, both corporate and GBEs.
With 30 years’ experience in the Tasmania media environment, Mark worked for six years for the Tasmanian Government, as a media adviser to Treasurer David Crean, successive Attorneys General and directly with the late Premier Jim Bacon.
Mark worked with The Examiner newspaper, TasTV and WIN Television and radio. He is the author of former Australian Test batsman and Tasmanian captain David Boon’s two successful biographies, In the Firing Line and Under the Southern Cross.
He is the Tasmanian president of the Media, Entertainment & Arts Alliance.